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	<description>O mundo do Marketing e da Fotografia!</description>
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		<title>10 dicas sobre composição fotográfica de paisagens &#8211; ilustrado [artigo em inglês]</title>
		<link>http://blog.rvmarketing.info/?p=614#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=614#comments</comments>
		<pubDate>Wed, 21 Jul 2010 17:10:50 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[fotografia]]></category>
		<category><![CDATA[composition]]></category>
		<category><![CDATA[foto]]></category>
		<category><![CDATA[frame]]></category>
		<category><![CDATA[horizon]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[picture]]></category>
		<category><![CDATA[pictures]]></category>
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		<category><![CDATA[tips]]></category>

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		<description><![CDATA[10 dicas sobre composição fotográfica de paisagens - ilustrado [artigo em inglês]]]></description>
			<content:encoded><![CDATA[<div>
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<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/07/Landscape-Composition-11.jpg" alt="Landscape Composition 11.jpg" width="600" height="327" /></p>
<p>Composition for a photograph is like a screenplay for a movie. If the  picture isn’t composed well, it won’t strike a cord with the viewer  regardless of the technical expertise or the story being told.  Composition skills improve over time with constant practice. Here are  some of the basic composition tips with a picture to illustrate each of  those tips. The example pictures were all taken in one day while driving  through Eastern Washington. These tips will help train your eyes to see  the frames, an important point if you want to take great pictures.</p>
<h3>1. Remember rule of thirds</h3>
<p>A basic tip to remember if you want to improve your composition  skills. The human eye is generally drawn to a point one third of the way  from the top, bottom, right or left of any image. Keep this in mind as  you work on your composition. <a href="http://digital-photography-school.com/rule-of-thirds">Read more about the Rule of Thirds</a>.</p>
<h3>2. Negative space is your friend</h3>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/07/Landscape-Composition-22.jpg" alt="Landscape Composition 22.jpg" width="600" height="184" /></p>
<p>Don’t always try to fill the frame. Negative space can be used to  your advantage. Remember, it is just as important as the main subject.</p>
<h3>3. Embrace Geometry</h3>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/07/Landscape-Composition-33.jpg" alt="Landscape Composition 33.jpg" width="600" height="231" /></p>
<p>Train your eyes to look for lines, patterns and shapes. They give  structure to your picture and help highlight the three dimensional  quality of your subjects. Lines lead the viewers’ eyes into or out of  the picture. Find a subject for the center of attraction and then find  lines that lead to it.</p>
<h3>4. Frame within frame</h3>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/07/Landscape-Composition-44.jpg" alt="Landscape Composition 44.jpg" width="387" height="600" /></p>
<p>Used effectively, foreground framing directs the viewer’s eye right  to the subject. Look for frames of different shapes and sizes. They  don’t always have to be windows and fences. They could be big trees as  in this example.</p>
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<h3>5. Avoid horizon in the middle</h3>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/07/Landscape-Composition-55.jpg" alt="Landscape Composition 55.jpg" width="392" height="600" /></p>
<p>Keep your horizon level and keep it out of the center of the picture.  If the sky is more interesting pull the horizon down and if the land is  more interesting push the horizon up.</p>
<h3>6. Inject life to your picture</h3>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/07/Landscape-Composition-66.jpg" alt="Landscape Composition 66.jpg" width="600" height="370" /></p>
<p>Try to place a living being in the picture. It shows dimension and emphasizes the scale of the frame to the viewer.</p>
<h3>7. Merges breaks a picture</h3>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/07/Landscape-Composition-77.jpg" alt="Landscape Composition 77.jpg" width="600" height="279" /></p>
<p>When lines of the horizon intersect with your subject it distracts  the viewer and moves the attention away from your subject. It can spoil a  great composition. Take some time move your frame up or down, left or  right to avoid the horizon merge. In the example picture below, I took  extra care not to make the horizon meet the edge of the barn.</p>
<h3>8. Lonely subjects are striking</h3>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/07/Landscape-Composition-88.jpg" alt="Landscape Composition 88.jpg" width="600" height="375" /><br />
Single subjects like trees, barns, buildings, motorcycles almost always  make for great compositions. I love pulling them into the frame. Here’s a  small collection of such pictures from my archives that have a single  tree in the frame.</p>
<h3>9. Size Matters</h3>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/07/Landscape-Composition-99.jpg" alt="Landscape Composition 99.jpg" width="600" height="347" /><br />
Try to include a subject that would give the viewers a scale of the  scene in the frame. Use people or objects that let viewers relate size  in your composition.</p>
<h3>10. Think before you click</h3>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/07/Landscape-Composition-1010.jpg" alt="Landscape Composition 1010.jpg" width="600" height="249" /><br />
As is the case for any type of photography, think before you click the  shutter button. Make sure there are no unnecessary objects that would  affect your composition. If possible move those objects or try to move  yourselves to see if you can avoid them from your composition by moving  yourselves.</p>
<p>Following these simple techniques will improve your photography leaps  and bounds and keep you ahead of the rest. These illustrations does not  fit only for landscape photography but for all other types of  photography. The entire collection of my eastern washington pictures can  be seen here.</p>
<p><em>Amar Ramesh is an emerging photographer from Redmond WA, USA.  Photography, to him is a passion with infinite opportunities and he  loves to share the lessons and tips that he learned with others. Please  visit his <a href="http://www.facebook.com/pages/Amar-Ramesh-Photography/266731353823">Facebook Page</a> for more. He is also in <a href="http://www.flickr.com/photos/anrb/">Flickr</a> | <a href="http://twitter.com/AmarRamesh">Twitter</a> | <a href="http://anrb.zenfolio.com/">Portfolio</a>.</em></p>
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<p>Ler mais em: <a href="http://digital-photography-school.com/10-landscape-composition-tips-illustrated-with-pictures-from-eastern-washington#ixzz0uKyzqJIy">http://digital-photography-school.com/10-landscape-composition-tips-illustrated-with-pictures-from-eastern-washington#ixzz0uKyzqJIy</a><br />
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		<title>E-mail Marketing: Templates gratuitos ou profissionais?</title>
		<link>http://blog.rvmarketing.info/?p=608#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=608#comments</comments>
		<pubDate>Wed, 21 Jul 2010 16:53:45 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[e-mail marketing]]></category>
		<category><![CDATA[gestão da marca]]></category>
		<category><![CDATA[marca]]></category>
		<category><![CDATA[Marcas]]></category>
		<category><![CDATA[Marketing Viral]]></category>
		<category><![CDATA[publicidade]]></category>
		<category><![CDATA[viral marketing]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=608</guid>
		<description><![CDATA[mail Marketing: Templates gratuitos ou profissionais? Certamente já ouviu ou leu comentários de dezenas de profissionais afirmando que o e-mail marketing é uma]]></description>
			<content:encoded><![CDATA[<p><strong>Artigo patrocinado – E-Goi</strong></p>
<p><a href="http://blog.rvmarketing.info/wp-content/uploads/2010/02/egoi.jpg#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed"><img class="alignnone size-medium wp-image-534" title="egoi" src="http://blog.rvmarketing.info/wp-content/uploads/2010/02/egoi-300x165.jpg" alt="" width="300" height="165" /></a></p>
<p><strong>E-mail Marketing: Templates gratuitos ou profissionais?</strong></p>
<p>Certamente já ouviu ou leu comentários de dezenas de profissionais afirmando que o <a href="http://www.e-goi.com/-/campanhas-de-e-mail-faceis-e-rapidas/mc_doc_pt_679/">e-mail marketing</a> é uma ferramenta extremamente eficaz e com um baixo custo. É verdade. Também já ouviu ou leu que disparar e-mails, fazendo spam não é a melhor forma de trabalhá-lo. É verdade. Quero fazer tudo correctamente e até já escolhi uma ferramenta profissional de envio. E agora?</p>
<p>Não tenho designers nem conhecimentos técnicos para montar uma campanha de e-mail com um bom layout e uma estrutura em HTML que me permita evitar os filtros de SPAM como o SpamAssassin. A verdade é que muitas PME todos os dias estão a iniciar-se num mercado muito competitivo nas mais diversas áreas de negócio e sentem necessidade de comunicar mas têm poucos recursos técnicos e humanos para o fazer. Se está nessa condição e a ler este artigo certamente está a rever-se nestas dificuldades…Senão vejamos:</p>
<p>Faça uma pesquisa no Google e veja quantos resultados obteve. 500, 600, 700 mil? Exacto. Se procura um template para se iniciar no <a href="http://www.e-goi.com/-/campanhas-de-e-mail-faceis-e-rapidas/mc_doc_pt_679/">e-mail marketing</a> ou simplesmente para o seu blog no WordPress ou no blogspot os principais problemas serão sempre os mesmos: dinheiro e tempo,  por essa ordem.</p>
<p>Como é que eu sei que tipo de template devo utilizar entre milhares de ofertas? Gratuito? Terá eficácia? Profissional? Talvez seja caro demais … Aqui depois de olhar para os dois primeiros problemas já olha para um terceiro: qualidade.</p>
<p>Quando procura uma solução para enviar suas newsletters ou campanhas de e-mail deve pensar em questões tão fundamentais como: tenho uma base de dados? Para quem quero comunicar? O E-mail é o meio mais adequado?</p>
<p>Em seguida vêm as questões técnicas e aí o aspecto da sua newsletter pode ser importante, ou talvez não…</p>
<p><strong>Exemplo 1:</strong></p>
<p>O objectivo desta newsletter é comunicar uma oferta. Na primeira resolvi pedir ao nosso designer para desenhar e implementar a newsletter. Este foi o resultado:</p>
<p><a href="http://blog.rvmarketing.info/wp-content/uploads/2010/07/e-goi1.jpg#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed"><img class="alignnone size-full wp-image-609" title="e-goi1" src="http://blog.rvmarketing.info/wp-content/uploads/2010/07/e-goi1.jpg" alt="" width="318" height="334" /></a></p>
<p><strong>Exemplo 2:</strong></p>
<p>Na segunda eu mesmo, sem conhecimentos técnicos e utilizando a base (template) de e-mails anteriores, montei a newsletter e procedi ao envio.</p>
<p><a href="http://blog.rvmarketing.info/wp-content/uploads/2010/07/e-goi2.jpg#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed"><img class="alignnone size-full wp-image-610" title="e-goi2" src="http://blog.rvmarketing.info/wp-content/uploads/2010/07/e-goi2.jpg" alt="" width="342" height="351" /></a></p>
<p>Dirão que esteticamente a primeira campanha está mais elaborada. Está, de facto. Mas… e resultados?</p>
<p><strong>Resultados:</strong></p>
<p>O objectivo era obter o maior número de registos online. Com a primeira campanha enviada para um universo de 178 pessoas, houve 44 registos. <strong>Taxa de sucesso: 25%.</strong></p>
<p>Na segunda campanha, com o mesmo assunto para o mesmo perfil de público, num universo de 128 pessoas, houve 39 registos. <strong>Taxa de sucesso: 30%.</strong></p>
<p><strong>Conclusão:</strong></p>
<p><strong> </strong>Com menor esforço, conhecimento e tempo a taxa de sucesso foi superior. Na segunda campanha, a personalização é mais visível e assume o formato de um e-mail, facto a que não é alheio a sua maior eficácia. Devo então optar por <a href="http://www.e-goi.com/a-plataforma-e-servico/modelos-e-templates-de-newsletter-gratuitos-e-prontos-a-usar/mc_doc_pt_754/">templates gratuitos</a>, mais simples? Esperava que dissesse que sim? Não necessariamente.</p>
<p>Neste caso, a campanha serviu os meus objetivos. Quem sabe se noutra ocasião não precisa de uma newsletter mais elaborada? Os designers diriam que sim, os marketeers diriam que não. Os técnicos diriam, definitivamente nunca coloque apenas uma imagem para não cair nos filtros de spam. E você o que diria?</p>
<p>Eu diria: defina o seu objetivo,  escolha os meios mais adequados, procure uma solução profissional de análise e envio, teste e analise os resultados. Se precisar de um <a href="http://www.e-goi.com/a-plataforma-e-servico/design-lab/mc_doc_pt_933/">template profissional</a> mas tiver retorno, porque não investir?</p>
<p>Mas lembre-se sempre. Quem decide é o consumidor. Comunique com ele nos meios que ele prefere (há vida para além do e-mail), analise o seu comportamento e relacione-se com ele.</p>



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		<item>
		<title>IKEA: Novo anúncio com um toque de Humor</title>
		<link>http://blog.rvmarketing.info/?p=595#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=595#comments</comments>
		<pubDate>Tue, 27 Apr 2010 13:37:06 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Publicidade]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[anuncio]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[humor]]></category>
		<category><![CDATA[ikea]]></category>
		<category><![CDATA[Marcas]]></category>
		<category><![CDATA[Marketing Viral]]></category>
		<category><![CDATA[publicidade]]></category>
		<category><![CDATA[viral marketing]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=595</guid>
		<description><![CDATA[Já nos habituamos ao humor na publicidade. Uma forma inteligente de comunicar.
Mas se isso juntarmos uma pitada de glamour? Se usarmos a mulher de forma icónica?
Se usarmos a fada do lar no sua vertente tradicional/moderna combinada?]]></description>
			<content:encoded><![CDATA[<p><script type="text/javascript"><!--
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<p>Já nos habituamos ao humor na publicidade. Uma forma inteligente de comunicar.<br />
Mas se a isso juntarmos uma pitada de glamour? Se usarmos a mulher de forma icónica?<br />
Se usarmos a fada do lar no sua vertente tradicional/moderna combinada?</p>
<p>Bem&#8230; o resultado seria provavelmente este novo anúncio.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/mNM3ymUCTV8" /><embed type="application/x-shockwave-flash" width="425" height="350" src="http://www.youtube.com/v/mNM3ymUCTV8"></embed></object></p>



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		<slash:comments>1</slash:comments>
<enclosure url="http://blog.rvmarketing.info/wp-content/uploads/2010/04/Ikea_Cocina37_Ingles_legendado_20espanhol.flv" length="6005109" type="video/x-flv" />
		</item>
		<item>
		<title>Meios &amp; Publicidade: Bento XVI em Portugal com assessoria da Cunha Vaz</title>
		<link>http://blog.rvmarketing.info/?p=593#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=593#comments</comments>
		<pubDate>Fri, 16 Apr 2010 10:45:36 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Eventos]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[bento XVI]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[igreja]]></category>
		<category><![CDATA[papa]]></category>

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		<description><![CDATA[Vejam mais aqui:  Meios &#38; Publicidade: Bento XVI em Portugal com assessoria da Cunha Vaz. Share and Enjoy:]]></description>
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		<title>10 Dicas para melhores fotografias de retrato [Inglês]</title>
		<link>http://blog.rvmarketing.info/?p=590#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
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		<pubDate>Sat, 10 Apr 2010 14:29:57 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[fotografia]]></category>
		<category><![CDATA[dicas]]></category>
		<category><![CDATA[foto]]></category>
		<category><![CDATA[fotografias]]></category>
		<category><![CDATA[retrato]]></category>
		<category><![CDATA[retratos]]></category>

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		<description><![CDATA[10 Dicas para melhores fotografias de retrato [Inglês]]]></description>
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<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/04/Portraits.jpg" alt="Portraits" width="600" height="406" /></p>
<p>1. A photographer friend of mine once told me that “there should always be some “wow” elements in your photos, if you think that your photo lacks that characteristics, don’t show the photo to the others”!! Although I personally believe that it is not easy to capture “wow” moments in every shot, but keeping that goal in your mind always helps to get a better framing (for example, I took the picture (picture -1) of the angry Sadhu at Gangasagar fair, he was badmouthing the pilgrims for not giving him enough alms . I was watching his movement and preparing myself for the precise moment to press the shutter).</p>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/04/Picture-3.jpg" alt="Picture -3.jpg" width="600" height="399" /></p>
<p>2. Always try to capture a picture which itself tells a meaningful story (for example I took the photo (picture -2) of these schoolgirls during a heavy downpour when they were eagerly waiting for another friend of them to come!). Sometimes try to interact with the subject instead of being a mere voyeur, try to know the story behind and recompose, if possible. In picture -5, I captured a street orphan with a very painful face. Try to depict a specific mood of your subject. In picture -6, a Sadhu is glued in smoking.</p>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/04/Picture-4.jpg" alt="Picture -4.jpg" width="600" height="399" /></p>
<p><span id="more-14070"> </span></p>
<p>3. Learn to compose the patterns. For “unaware or semi aware” type of pictures, I think the shot and composition has to be planned very quickly in most of the time. Train yourself (only way to do this is taking more and more photographs) to quickly measure the direction of the light, the unique interesting POV, shapes, the aperture and shutter speed. If there is enough light, I usually use Aperture priority mode, since it helps me to get the perfect DOF, but if I am not sure or I don’t have enough time to set the settings I switch to Program mode (P).</p>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/04/Picture-5.jpg" alt="Picture -5.jpg" width="600" height="401" /></p>
<p>4. For “fully aware” type of pictures, you get more time to set your camera and composition, even then don’t make it just a posed lifeless photograph, get something meaningful out of it. For example in picture -4 the little girl is a cow trader’s daughter, everyday she helps her father to chase the cows to the market with her little stick.</p>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/04/Picture-6.jpg" alt="Picture -6.JPG" width="600" height="399" /></p>
<p>5. Look for a relevant or clear background. If the background is disturbing, use smaller aperture values. In picture -7, I was very lucky to have a clean background , however in picture -10, I found the background where a lady is drying her saree as a very interesting one, because it seemed to me as if the Sadhu was remembering about his past life , his family and probably his wife as well, who knows!</p>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/04/Picture-7.jpg" alt="Picture -7.jpg" width="600" height="400" /></p>
<p>6. If you need to take a closer shot, approach your subjects confidently. Show your camera to them and ask for permission (of course with a smile please!). I have shot</p>
<p>pictures in India, Nepal and Europe; I have always found it much easier to shoot in India. Usually common people feel flattered when someone takes their pictures, so it is easier to get close-up portraits most of the time. Although sometimes you may need to answer some curious and weird questions. However in Europe, I have always found it difficult, since people are not so free when a stranger is taking their photograph. A telephoto lens may be useful for taking portraits if you are not so confident about asking for close portraits. But I don’t encourage this idea of using telephoto lenses very much as I believe, to take a good portraits, someone should get closer as much as possible. A wide angle perspective can be used as well for capturing the street scenes. don’t be upset if someone says “No”. Respect that and try someone else. In Picture -9, I found that everyone (even the dog!) were glued in listening to his flute.</p>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/04/Picture-10.jpg" alt="Picture -10.jpg" width="600" height="394" /></p>
<p>7. Avoid using flashes, they create unnecessary attentions. Use natural light. I prefer to shoot during the magic hours when the sunlight is very soft. Otherwise usually I use “Cloudy” white balance to get warm snaps. Sometimes you may need to boost up your ISO at the cost of not using flash. Do that, if necessary (for example: I took the shot (Picture-3) of the child beggar with a painted face inside a local train in Calcutta. There was very little available light and train was running and heavily shaking, hence I had to use very high ISO -1600).</p>
<p>8. While shooting in public, try to wear casual clothes and carry minimal gears. It will help you to stay unnoticed. I usually carry a Tamron 18-270mm and a Canon 50mm 1.8 lens with a Canon 450D camera body and sometimes, a Fujifilm S8000fd P &amp; S camera.</p>
<p><img src="http://digital-photography-school.com/wp-content/uploads/2010/04/Sadhu-and-his-follower.jpg" alt="Sadhu and his follower.jpg" width="600" height="399" /></p>
<p>9. Although may not be essential for everyone, but for me , reading some good books on Photography , regularly viewing and “reading” good photos on flickr and other websites makes a lot of difference .</p>
<p>10. Keep yourself safe. Don’t risk your life.</p>
<p><strong>About Tuhin Subhra Dey:</strong> I am an Indian and by profession, a Doctoral fellow of Economics at University of Padua, Italy, although a serious amateur now but I cherish a keen dream of becoming a full-fledged Pro photographer someday in future. Connect more with Tuhin Subhra on <a href="http://www.flickr.com/photos/tuhinsubhradey/">Flickr</a> and <a href="http://www.facebook.com/tuhinsubhradey" class="broken_link">Facebook</a>.</p>
<p><!-- post-meta --></p>
<div class="post-meta">
<p>Citando: <a title="View all posts in Portrait Photography" rel="category tag" href="http://digital-photography-school.com/category/photography-tips-and-tutorials/portrait-photography">Portrait Photography</a></p>
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		<title>10 maneiras para as pequenas empresas usarem o Linkedin [Inglês]</title>
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		<pubDate>Fri, 09 Apr 2010 21:01:29 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Redes Sociais]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=588</guid>
		<description><![CDATA[Ten Ways for Small Businesses to Use LinkedIn : The World :: American Express OPEN Forum. Share and Enjoy:]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.openforum.com/idea-hub/topics/the-world/article/ten-ways-for-small-businesses-to-use-linkedin-guy-kawasaki">Ten Ways for Small Businesses to Use LinkedIn : The World :: American Express OPEN Forum</a>.</p>



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		<title>Uma Estratégia de presença nas redes sociais faz sentido no B2B</title>
		<link>http://blog.rvmarketing.info/?p=586#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=586#comments</comments>
		<pubDate>Sun, 28 Mar 2010 15:16:15 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Redes Sociais]]></category>
		<category><![CDATA[e-mail marketing]]></category>
		<category><![CDATA[gestão da marca]]></category>
		<category><![CDATA[marca]]></category>
		<category><![CDATA[Marcas]]></category>
		<category><![CDATA[Marketing Viral]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=586</guid>
		<description><![CDATA[Cada vez mais B2B marketeers usam as redes sociais. Têm algumas vantagens, pois eles estão mais aptos a medirem o sucesso através de métricas quantificáveis. via Why Social Media Makes Sense for B2B Marketers. Share and Enjoy:]]></description>
			<content:encoded><![CDATA[<p>Cada vez mais B2B marketeers usam as redes sociais. Têm algumas vantagens, pois eles estão mais aptos a medirem o sucesso através de métricas quantificáveis.</p>
<p>via <a href="http://www.emarketer.com/blog/index.php/b2b-advantage-social-media/">Why Social Media Makes Sense for B2B Marketers</a>.</p>



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		</item>
		<item>
		<title>Publicidade: Blaupunkt pimp my ride</title>
		<link>http://blog.rvmarketing.info/?p=582#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=582#comments</comments>
		<pubDate>Thu, 11 Mar 2010 16:48:54 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Blaupunkt]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[campanha]]></category>
		<category><![CDATA[gestão da marca]]></category>
		<category><![CDATA[Marcas]]></category>
		<category><![CDATA[Marketing Viral]]></category>
		<category><![CDATA[pimp]]></category>
		<category><![CDATA[publicidade]]></category>
		<category><![CDATA[ride]]></category>
		<category><![CDATA[video viral]]></category>
		<category><![CDATA[viral marketing]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=582</guid>
		<description><![CDATA[Publicidade: Blaupunkt pimp my ride]]></description>
			<content:encoded><![CDATA[<p>Cá vai uma pérola que me enviaram e que não podia deixar de partilhar&#8230;</p>
<p><object style="width: 425px; height: 350px;" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/aSaayEn61EI" /><embed style="width: 425px; height: 350px;" type="application/x-shockwave-flash" width="425" height="350" src="http://www.youtube.com/v/aSaayEn61EI"></embed></object></p>
<p>Deixem os vossos comentários.</p>



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		<title>Como estender o uso dos Stands nas Feiras</title>
		<link>http://blog.rvmarketing.info/?p=577#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=577#comments</comments>
		<pubDate>Thu, 11 Mar 2010 11:58:24 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Eventos]]></category>
		<category><![CDATA[Feiras]]></category>
		<category><![CDATA[feiras internacionais]]></category>
		<category><![CDATA[marketing de eventos]]></category>
		<category><![CDATA[marketing de feiras]]></category>
		<category><![CDATA[marketing de feiras e eventos]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=577</guid>
		<description><![CDATA[Como estender o uso dos Stands nas Feiras]]></description>
			<content:encoded><![CDATA[<p><a id="aptureLink_H9dDTwZdsD" style="margin: 0pt auto; text-align: center; display: block; padding: 0px 6px;" href="http://www.promotionaldreams.com/Trade-Show-Booth/Trade_Show.jpg"><img style="border: 0px none;" title="Trade Show jpg" src="http://www.promotionaldreams.com/Trade-Show-Booth/Trade_Show.jpg" alt="" width="691px" height="415px" /></a></p>
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<p><em>Citando: <a href="http://www.trade-show-advisor.com/trade-show-display-booths.html">Trade   Show Advisor</a></em></p>
<p>Trade show display booths represents a significant investment and  require special attention to keep all components in like-new condition.  Exhibits are most vulnerable to damage during transport, installation,  dismantling, and storage. Following are tips to help you minimize  down-time and refurbishing costs over the lifetime of your display.</p>
<p>Improperly transporting and storing an exhibit  can take a stunning, professional display and turn it into pricey  refuse in minutes. First, pack all of your booth elements tight enough  that they won&#8217;t shift and move around during shipping. This is  particularly important for rigid graphics, large panels, and other items  that can be dented or bent easily.</p>
<p><strong>Set-up at the Show</strong></p>
<p>If  you will be handling your own booth set-up, be sure you allocate enough  time prior to the event to get everything up and exactly how you want  it. If time is tight, set up the perimeter, tables and main booth  elements first.</p>
<p>Then, place your smaller items, decorations, and  marketing materials around the booth area as the early attendees enter  the exhibition hall. Depending on the distance and space constraints,  some find it easier to set up smaller structures before arrival.</p>
<p>If  you require contract services to set-up your trade show display booth  at the venue, take extra time to screen your installer. Make sure the  professional help you hire has experience in the industry, as well as  satisfied  customers based on your reference checks.</p>
<p>Provide  the installer as much information about booth logistics and details in  advance to help avoid potential damage or time loss during the assembly  process. This includes information such as</p>
<ul>
<li>Number of pallets and  booth pieces;</li>
<li>Description of what&#8217;s in each shipping crate,  which should also be labeled clearly prior to shipping; and</li>
<li>Diagrams  and detail about which components go with which exhibit display  segment.</li>
</ul>
<p><strong>Dismantling Trade Show Display Booths</strong></p>
<p>Taking  down your exhibit requires the same attention and care as set-up. Be  sure everything goes back into the case or container it came in. Check  to see if any of the metal surfaces could be rubbing against each other,  and if so, wrap them with a soft cloth, foam, or batting to protect the  finish.</p>
<p>As you preparing shipping cases for transport, ensure  the fragile and delicate items such as graphics are protected. If the  display requires paper graphics and marketing materials, it may also be  wise to place them in plastic to help protect against moisture.</p>
<p><strong>Storing  Exhibits for Future Use</strong></p>
<p>When storing your trade show  display booth, pay particular attention to the care of your graphics and  fabric. They should be carefully packed and stored out of direct  sunlight, which will cause them to fade or become brittle. Also, refrain  from using less costly cardboard boxes to store your display elements.  Specialty booth cases provide far better protection. They are also more  durable and ship more easily.</p>
<p>Lastly, it is advantageous to use a  secure, dry and undisturbed storage facility to keep your exhibit in  pristine condition. This will help ensure it doesn’t get inadvertently  bumped or knocked over.  And, you don’t have to worry about your display  cases taking up valuable storage  space at your workplace.</p>
<p><em></em><br />
<em>Citando: <a href="http://www.trade-show-advisor.com/trade-show-display-booths.html">Trade Show Advisor</a></em></p>
<p><em><strong>Qual é a vossa opinião sobre o artigo? Quais são as vossas experiências?</strong><br />
</em></p>



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		<title>Estudo: confiança no mercado de retalho português volta a subir</title>
		<link>http://blog.rvmarketing.info/?p=574#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=574#comments</comments>
		<pubDate>Fri, 26 Feb 2010 10:29:08 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[estudo]]></category>
		<category><![CDATA[estudo de mercado]]></category>
		<category><![CDATA[estudos de mercado]]></category>
		<category><![CDATA[mercado]]></category>
		<category><![CDATA[operadores de mercado]]></category>
		<category><![CDATA[pesquisa em marketing]]></category>
		<category><![CDATA[portugal]]></category>
		<category><![CDATA[retalhista]]></category>
		<category><![CDATA[Retalho]]></category>

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		<description><![CDATA[Os operadores de retalho estão a recuperar confiança no mercado nacional.]]></description>
			<content:encoded><![CDATA[<p><a id="aptureLink_nMaPz7fmfO" style="float: left; padding: 0px 6px;" href="http://images.google.com/images?q=tbn:DgxmbK3ZtjtygM:www.thedailygreen.com/cm/thedailygreen/images/dont-shop-alone-FD-lg.jpg"><img style="border: 0px none;" title="dont-shop-alone-FD-lg.jpg" src="http://images.google.com/images?q=tbn:DgxmbK3ZtjtygM:www.thedailygreen.com/cm/thedailygreen/images/dont-shop-alone-FD-lg.jpg" alt="" width="NaN" height="NaN" /></a></p>
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<p>Os operadores de retalho estão a recuperar  confiança no mercado nacional. A conclusão é avançada por um estudo da  Jones Lang LaSalle, Retailer Sentiment – Inquérito aos Operadores –  Portugal, que revela intenções de expansão e expectativas de crescimento  por parte da grande maioria das empresas contempladas. Entre as quase  100 marcas, de origem nacional e internacional a operar no mercado  português, inquiridas para a condução do estudo, quase todas admitem ter  planos de expansão para os próximos 12 meses e cerca de 52% têm  expectativas de ver crescer o seu volume de vendas no mesmo período.</p>
<p>As marcas nacionais parecem mesmo ser as mais activas, com cerca de  60 por cento a considerarem planos de expansão no prazo de um ano.  Regionalmente, excluindo a região da Grande Lisboa, é a região Centro  (23 por cento) a recolher maior preferência entre os lojistas para  operar a sua expansão, seguida da região Norte e do Algarve, ambas com  16 por cento das intenções. No que diz respeito ao formato escolhido  para a expansão, o centro comercial continua a estar no topo das  preferências, seguido pelo comércio de rua.</p>
<p>Segundo o estudo, o mercado de retalho português decresceu cerca de 4  por cento face a 2008, em termos de ABL (Área Bruta Locável) inaugurada  em 2009. Nesse ano abriram ao público oito centros comerciais e quatro  retail parks num total aglomerado de 310.000 m² de ABL. Para 2010, a  consultora que conduziu o estudo estima que surjam no mercado  aproximadamente 207.500 m² de nova ABL, repartidos entre centros  comerciais e retail parks.</p>
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<p>Citando: <a href="http://www.meiosepublicidade.pt/2010/02/26/estudo-confianca-no-mercado-de-retalho-portugues-volta-a-subir/">Meios e Publicidade</a></p>
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		<title>Anúncio Publicitário da Child Friendly</title>
		<link>http://blog.rvmarketing.info/?p=570#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=570#comments</comments>
		<pubDate>Fri, 19 Feb 2010 11:40:05 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Viral]]></category>
		<category><![CDATA[Publicidade]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[child]]></category>
		<category><![CDATA[child friendly]]></category>
		<category><![CDATA[criança]]></category>
		<category><![CDATA[educação]]></category>
		<category><![CDATA[formar]]></category>
		<category><![CDATA[pessoas]]></category>
		<category><![CDATA[publicidade]]></category>
		<category><![CDATA[video viral]]></category>
		<category><![CDATA[viral marketing]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=570</guid>
		<description><![CDATA[Sobre a temática da "educação na infância" e o cuidado que todos nós devemos ter e "formar melhor" quem cresce ao nosso redor.]]></description>
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<p>Num momento diferente, hoje trago-vos uma publicidade que me tocou.<br />
Como muitos de vós, recebo muito correio electrónico de amigos sobre os mais variados temas. Este não foi excepção.<br />
Sobre a temática da &#8220;educação na infância&#8221; e o cuidado que todos nós devemos ter e &#8220;formar melhor&#8221; quem cresce ao nosso redor.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/L11s56ALon0" /><embed type="application/x-shockwave-flash" width="425" height="350" src="http://www.youtube.com/v/L11s56ALon0"></embed></object></p>
<p>A “Child Friendly” foi uma iniciativa social do NAPCAN  – The National Association for Prevention of Child Abuse and Neglect. – O seu principal objectivoé alertar a sociedade para a importância que  as crianças têm e a responsabilidade que são para todos nós.</p>
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		<title>Ele está no meio de nós: orações num iPod perto de si</title>
		<link>http://blog.rvmarketing.info/?p=560#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=560#comments</comments>
		<pubDate>Wed, 17 Feb 2010 11:50:37 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Publicidade]]></category>
		<category><![CDATA[bento]]></category>
		<category><![CDATA[download]]></category>
		<category><![CDATA[igreja]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[Marketing Viral]]></category>
		<category><![CDATA[modernizar]]></category>
		<category><![CDATA[net]]></category>
		<category><![CDATA[orações]]></category>
		<category><![CDATA[papa]]></category>
		<category><![CDATA[xvi]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=560</guid>
		<description><![CDATA[É a igreja dos tempos modernos. A partir de hoje, os fiéis podem descarregar diariamente orações para o iPod e rezar no metro ou no trânsito. O projecto, falado em português, chama-se "Passo a rezar"]]></description>
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<div>
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<div>Osservatore  Romano</div>
<div></div>
</div>
<p>É a igreja dos  tempos modernos. A partir de hoje, os fiéis podem descarregar  diariamente orações para o iPod e rezar no metro ou no trânsito. O  projecto, falado em português, chama-se &#8220;Passo a rezar&#8221;</p></div>
<div></div>
<div></div>
<div id="news-detail-obj-cuerpo">
<p>Quando Bento XVI aterrar em Portugal, no dia 11 de Maio, poderá  encontrar muitas pessoas com quem partilhar um dos mais recentes vícios  de que tem desfrutado nos corredores do Vaticano. Desde 2006, o Santo  Padre não larga o seu iPod nano de 2GB, oferecido por um grupo de  funcionários da Rádio Vaticano na primeira visita de Bento XVI à  estação, quando esta celebrava 75 anos de existência.</p>
<p>O Papa até  está nomeado para um Brit Award &#8211; na categoria de Melhor Álbum de  Música Clássica, uma vez que participa no disco &#8220;Alma Mater, Music from  the Vatican&#8221; -, mas o seu iPod tem muito mais do que música. Bento XVI é  um dos muitos fãs no mundo inteiro que se renderam ao projecto &#8220;Pray as  you go&#8221;, desenvolvido por jesuítas britânicos. O conceito, com milhares  de seguidores diários, chega hoje a Portugal, falado em português.  Chama-se &#8220;Passo a rezar&#8221; e traduz-se em dez minutos de oração diária em  MP3. O objectivo da Igreja é acabar com a típica &#8211; e provavelmente mais  repetida &#8211; desculpa dos fiéis para não rezar: falta de tempo.</p>
<p>Com  a palavra de Deus no iPod, a oração passa a poder fazer-se  individualmente em transportes públicos, no trânsito, no trabalho ou até  durante outras actividades prosaicas como a corrida matinal ou as  tarefas domésticas. O serviço é gratuito e os conteúdos são  disponibilizados no site www.passo-a-rezar.net, em formato MP3 e WMA. A  oração diária inclui um trecho do Evangelho, seguido de uma meditação.  Tudo acompanhado com música de fundo &#8211; desde música sacra contemporânea,  a música do mundo, incluindo portuguesa.</p>
<p><strong>Modernizar a  Igreja </strong>O site ainda não estava disponível e já tinha recebido, a  meio da tarde de ontem, mais de 2 mil pré-inscrições de utilizadores  interessados em receber os conteúdos. &#8220;A maioria já seguia a versão  inglesa&#8221;, garante um dos mentores do projecto, o jesuíta Francisco  Martins.</p>
<p>O conceito português apresenta algumas inovações. Desde  logo, não é obrigatório fazer o download dos ficheiros &#8211; ao contrário  do que acontece em Inglaterra. &#8220;Estão disponíveis para ouvir na hora, o  que poupa tempo a quem estiver ao computador&#8221;, explica. Por outro lado, o  download pode fazer-se em duas modalidades: descarregando um conjunto  de orações semanal, ou diariamente, ficheiro a ficheiro.</p>
<p>O  conceito, garantem os jesuítas, assenta na noção de mobilidade. E está  ajustado ao estilo de vida urbano. &#8220;As pessoas já não rezam só na  igreja. Queremos responder à necessidade de rezar onde o ritmo da vida o  impõe&#8221;, justifica Francisco Martins ao <em>i</em>. Até porque, garante,  &#8220;a ida para o trabalho já é propícia a uma certa reflexão e  introspecção. O que queremos é que essa meditação passe a ser feita  através do encontro com Deus&#8221;.</p>
<p><strong>Castings</strong> O  trabalho da Companhia de Jesus, através da obra do &#8220;Apostolado da  Oração&#8221;, começou nos estúdios da Rádio Renascença em Setembro. O  jornalista da SIC Paulo Nogueira e 17 voluntários &#8211; &#8220;advogados,  gestores, empresários&#8221; &#8211; emprestaram a voz às orações. No final de  Novembro, arrancava a fase de castings para escolher as melhores vozes &#8211;  dos 50 candidatos iniciais, sobraram menos de 20 colaboradores, depois  das provas vocais. &#8220;O conceito pode parecer demasiado simples, mas o  projecto deu muito trabalho, desde as gravações até ao licenciamento das  músicas, passando pelos testes de conteúdos&#8221;, recorda o jesuíta.</p>
<p>Ontem,  ao final da tarde, ficaram disponíveis para download os primeiros  ficheiros, com as orações diárias das próximas duas semanas. A partir de  agora, a equipa responsável pelo projecto compromete-se a continuar a  propor aos fiéis que substituam a música e o auto- -rádio nas viagens de  carro por orações. Duas vezes por mês &#8211; uma em Lisboa e outra no Porto &#8211;  serão gravados os conteúdos para o mês seguinte.</p>
<p>Só não há  orações para os fins-de-semana. Deus tira folga aos sábados e domingos?  Francisco Martins garante que não. &#8220;O projecto é pensado para o frenesi  dos dias úteis e aos fins-de&#8211;semana há outra forma de cultivar a vida  cristã&#8221;, esclarece.</p>
</div>
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<div>Citando: <a href="http://www.ionline.pt/conteudo/47078-ele-esta-no-meio-nos-oracoes-num-ipod-perto-si">Ionline</a></div>



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		</item>
		<item>
		<title>Marca Sonae com nova imagem e logotipo</title>
		<link>http://blog.rvmarketing.info/?p=556#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=556#comments</comments>
		<pubDate>Mon, 15 Feb 2010 10:12:23 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Marcas]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[gestão da marca]]></category>
		<category><![CDATA[imagem]]></category>
		<category><![CDATA[logotipo]]></category>
		<category><![CDATA[marca]]></category>
		<category><![CDATA[publicidade]]></category>
		<category><![CDATA[sonae]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=556</guid>
		<description><![CDATA[Marca Sonae com nova imagem e logotipo]]></description>
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		<title>21 Retratos fantásticos na Imagekind</title>
		<link>http://blog.rvmarketing.info/?p=550#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=550#comments</comments>
		<pubDate>Sun, 14 Feb 2010 20:09:31 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[fotografia]]></category>
		<category><![CDATA[fantástico]]></category>
		<category><![CDATA[foto]]></category>
		<category><![CDATA[imagekind]]></category>
		<category><![CDATA[pessoas]]></category>
		<category><![CDATA[retrato]]></category>
		<category><![CDATA[retratos]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=550</guid>
		<description><![CDATA[21 Retratos fantásticos na Imagekind]]></description>
			<content:encoded><![CDATA[<div>
<div>
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<p>If portrait photography is  something you&#8217;ve struggled with, or if you feel stuck in the same  pattern and want some additional inspiration on different techniques,  check out the 21 Beautiful Portrait Photos on <a href="http://www.imagekind.com/">Imagekind</a> below.</p>
</div>
</div>
<p><!-- /post-title --> <!-- post-content --></p>
<div><script type="text/javascript">// < ![CDATA[
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// ]]&gt;</script> <script src="http://scripts.chitika.net/eminimalls/amm.js" type="text/javascript">
            </script>Portrait photography is one of the most basic functions of the  camera. The art of portrait photography has been around since the  camera’s inception and is one of the predominant reasons the camera has  become a mainstay device in modern life. We all know this. Camera’s have  the power to capture the special memories of life, and there are few  better memories than the people you surround yourself with.</p>
<div>
<p><a href="http://www.imagekind.com/man-on-break_art?IMID=b5890cb6-4a36-4303-85e4-71f6dc997fae" target="_blank"><img src="http://thumbs.imagekind.com/member/edb138cd-0155-43a3-92b8-9e5cb91ab11b/uploadedartwork/450X450/b5890cb6-4a36-4303-85e4-71f6dc997fae.jpg" alt="man on break by Jordan Kologe" width="450" height="297" /><br />
</a>man on break by Jordan Kologe</p>
</div>
<p>But taking a good portraiture is not easy. We all know this as well.  How many times has the phrase “one more try” slid past your lips after  disappointingly seeing the results on your viewfinder while trying to  gather your family or friends for the perfect shot? Conversely, how many  photographs have you seen where you <strong>wish they did say</strong> “one more try” maybe a few more times? In either case, taking a good  portrait goes beyond simply snapping the lens at yourself, best friend,  family, model, or complete stranger. There is a definite <a href="http://digital-photography-school.com/?s=portrait&amp;search=Search">science  to the art</a>.</p>
<p>If portrait photography is something you’ve struggled with, or if you  feel stuck in the same pattern and want some additional inspiration on  different techniques, check out the 21 Beautiful Portrait Photos by  member photographers on <a title="buy  and sell your photography as framed art prints" href="http://www.imagekind.com/">Imagekind</a> below.</p>
<p><em>Want to learn how to take Portraits with the WOW factor? Check  out our <a href="http://www.digital-photography-school.com/portraits">Essential  Guide to Portrait Photography</a>.</em></p>
<div>
<p><a href="http://www.imagekind.com/Pipesmoker_art?IMID=a495c7df-bc43-4a3d-89e7-9332a9948bbe" target="_blank"><img src="http://thumbs.imagekind.com/member/2939a1ae-2acc-4b65-8dc2-c395c496aff4/uploadedartwork/450X450/a495c7df-bc43-4a3d-89e7-9332a9948bbe.jpg" alt="Pipesmoker by Emyr Pugh" width="450" height="299" /></a>Pipesmoker by Emyr Pugh</p>
</div>
<div>
<p><a href="http://www.imagekind.com/ol-Bob_art?IMID=9b74b9ba-0810-413f-b5f4-0c7ff119ab80" target="_blank"><img src="http://thumbs.imagekind.com/member/223fa7bf-9347-4110-aecf-767d3a35ab07/uploadedartwork/450X450/9b74b9ba-0810-413f-b5f4-0c7ff119ab80.jpg" alt="ol' Bob by Robin Neilly" width="450" height="299" /><br />
</a>ol&#8217; Bob by Robin Neilly</p>
</div>
<div>
<p><a href="http://www.imagekind.com/p-square_art?IMID=55ed09cb-1982-4c57-965b-673bae55f7be" target="_blank"><img src="http://thumbs.imagekind.com/member/a95a6f2d-e724-4135-99ae-b8e5ead066e9/uploadedartwork/450X450/55ed09cb-1982-4c57-965b-673bae55f7be.jpg" alt="p273 square2 by Alexey Vronsky" width="450" height="450" /><br />
</a>p273 square2 by Alexey Vronsky</p>
</div>
<div>
<p><a href="http://www.imagekind.com/Lalala_art?IMID=587da507-770e-4f59-8d3e-c3c3583ab15d" target="_blank"><img src="http://thumbs.imagekind.com/member/a95a6f2d-e724-4135-99ae-b8e5ead066e9/uploadedartwork/450X450/587da507-770e-4f59-8d3e-c3c3583ab15d.jpg" alt="La-la-la by Alexey Vronsky" width="298" height="450" /><br />
</a>La-la-la by Alexey Vronsky</p>
</div>
<div>
<p><a href="http://www.imagekind.com/Falling-Hearts_art?IMID=f1d0e5d1-ba6e-4bf8-b14d-87f20e7a5458" target="_blank"><img src="http://thumbs.imagekind.com/member/caff7c08-7d35-478e-a10b-7e19379904bb/uploadedartwork/450X450/f1d0e5d1-ba6e-4bf8-b14d-87f20e7a5458.jpg" alt="Falling Hearts by Dana Daneli" width="450" height="337" /><br />
</a>Falling Hearts by Dana Daneli</p>
</div>
<div>
<p><a href="http://www.imagekind.com/Loaded_art?IMID=f0457d67-7b2a-4739-8f14-99e516d07e21" target="_blank"><img src="http://thumbs.imagekind.com/member/8bf42b27-1880-44be-9c1c-beb722408c95/uploadedartwork/450X450/f0457d67-7b2a-4739-8f14-99e516d07e21.jpg" alt="Loaded by Distorted Retina" width="349" height="450" /><br />
</a>Loaded by Distorted Retina</p>
</div>
<div>
<p><a href="http://www.imagekind.com/the-white-sheet_art?IMID=8533a5e1-5e58-4c80-873c-4da3e0f34237" target="_blank"><img src="http://thumbs.imagekind.com/member/2c53183e-0cdc-4dca-b243-8012a204c62a/uploadedartwork/450X450/8533a5e1-5e58-4c80-873c-4da3e0f34237.jpg" alt=" the white sheet by Lisa KC" width="450" height="360" /><br />
</a>the white sheet by Lisa KC</p>
</div>
<div>
<p><a href="http://www.imagekind.com/--If-you-shoot-at-mimes-should-you-use-_art?IMID=0ee4030c-7163-4bed-b69a-59bc6eaefd7f" target="_blank"><img src="http://thumbs.imagekind.com/member/d14e8c40-9a97-4a83-92ff-dc3dde072996/uploadedartwork/450X450/0ee4030c-7163-4bed-b69a-59bc6eaefd7f.jpg" alt="If you shoot at mimes, should you use by Sarah Mercer" width="450" height="355" /><br />
</a>If you shoot at  mimes, should you use by Sarah Mercer</p>
</div>
<div>
<p><a href="http://www.imagekind.com/_art?IMID=9c4471a8-61f8-403e-8a3c-fb8271af2e7d" target="_blank"><img src="http://thumbs.imagekind.com/member/4374812d-2501-4cca-863e-2d56479763c7/uploadedartwork/450X450/9c4471a8-61f8-403e-8a3c-fb8271af2e7d.jpg" alt=" 224/365 by Souphatra Xaypanya" width="450" height="450" /><br />
</a>224/365 by Souphatra Xaypanya</p>
</div>
<div>
<p><a href="http://www.imagekind.com/Day--Its-that-wonderful-bathroom-window-light_art?IMID=e200a86c-03a7-44c7-88ba-549d72bb68fe" target="_blank"><img src="http://thumbs.imagekind.com/member/635376fe-43a5-44a8-8d36-cd9a291273fb/uploadedartwork/450X450/e200a86c-03a7-44c7-88ba-549d72bb68fe.jpg" alt="It's that wonderful bathroom window light by Karin Elizabeth" width="299" height="450" /><br />
</a>It&#8217;s that  wonderful bathroom window light by Karin Elizabeth</p>
</div>
<div>
<p><a href="http://www.imagekind.com/Day--Sad-Clown_art?IMID=a00f204a-fb90-4e2b-b5a0-6844a190457d" target="_blank"><img src="http://thumbs.imagekind.com/member/4d648a6d-7447-40b4-b13e-c0ea16ca503e/uploadedartwork/450X450/a00f204a-fb90-4e2b-b5a0-6844a190457d.jpg" alt="Day 222/365: Sad Clown by Karen Ilagan" width="450" height="299" /><br />
</a>Day 222/365: Sad Clown by Karen Ilagan</p>
</div>
<div>
<p><a href="http://www.imagekind.com/Cuando-nadie-me-ve_art?IMID=57a49ca6-4ce2-4604-887c-c3438ead1f4f" target="_blank"><img src="http://thumbs.imagekind.com/member/86e5b1e3-ed86-4d87-89e9-f195ba1450af/uploadedartwork/450X450/57a49ca6-4ce2-4604-887c-c3438ead1f4f.jpg" alt="Cuando nadie me ve by Franca Franchi" width="450" height="450" /><br />
</a>Cuando nadie me ve by Franca Franchi</p>
</div>
<div>
<p><a href="http://www.imagekind.com/_art?IMID=d4fd54b0-b247-43c1-aa49-906a48b0c5c6" target="_blank"><img src="http://thumbs.imagekind.com/member/5534492e-5293-4a37-be5a-9310ef7b56cd/uploadedartwork/450X450/d4fd54b0-b247-43c1-aa49-906a48b0c5c6.jpg" alt="untitled by Holly Henry" width="450" height="450" /><br />
</a>untitled by Holly Henry</p>
</div>
<div>
<p><a href="http://www.imagekind.com/Carnival-Chillax_art?IMID=addc2294-7327-4637-a5da-96a12824eabe" target="_blank"><img src="http://thumbs.imagekind.com/member/02f12092-c3b8-4ea9-bfcf-f69a360f57ad/uploadedartwork/450X450/addc2294-7327-4637-a5da-96a12824eabe.jpg" alt="Carnival Chillax by Laura Ferreira" width="450" height="299" /><br />
</a>Carnival Chillax by Laura Ferreira</p>
</div>
<div>
<p><a href="http://www.imagekind.com/Tokyo-Nights_art?IMID=7e6aec7f-84ed-41ec-9a3a-64688e98a3f1" target="_blank"><img src="http://thumbs.imagekind.com/member/02f12092-c3b8-4ea9-bfcf-f69a360f57ad/uploadedartwork/450X450/7e6aec7f-84ed-41ec-9a3a-64688e98a3f1.jpg" alt="Tokyo Nights by Laura Ferreira" width="450" height="292" /><br />
</a>Tokyo Nights by Laura Ferreira</p>
</div>
<div>
<p><a href="http://www.imagekind.com/matters-of-taste_art?IMID=b8756480-bb78-4765-a35c-6594f5476680" target="_blank"><img src="http://thumbs.imagekind.com/member/8b0c49e5-4d8a-403c-9245-a344a843a9c0/uploadedartwork/450X450/b8756480-bb78-4765-a35c-6594f5476680.jpg" alt="matters of taste by Pawel Wewiorski" width="450" height="373" /><br />
</a>matters of taste by Pawel Wewiorski</p>
</div>
<div>
<p><a href="http://www.imagekind.com/farmers-wife-in-front-of-power-plant_art?IMID=883640f4-08b2-47ef-b517-93030d7811d6" target="_blank"><img src="http://thumbs.imagekind.com/member/a08e4fe3-ce50-40aa-9355-821c034ad674/uploadedartwork/450X450/883640f4-08b2-47ef-b517-93030d7811d6.jpg" alt="farmer`s wife in front of power plant by Hans-Joachim Herr" width="450" height="303" /><br />
</a>farmer`s wife in  front of power plant by Hans-Joachim Herr</p>
</div>
<div>
<p><a href="http://www.imagekind.com/The-Street-as-Graphic-Novel-_art?IMID=8336fa7b-0cb5-47af-a98e-6099c6b078b9"><img src="http://thumbs.imagekind.com/member/9c8990a2-d229-45e0-9ab2-2e9e556b852a/uploadedartwork/450X450/8336fa7b-0cb5-47af-a98e-6099c6b078b9.jpg" alt="The Street as Graphic Novel 43 by Steve Gubin" width="353" height="450" /><br />
</a>The Street as Graphic Novel  43 by Steve Gubin</p>
</div>
<div>
<p><a href="http://www.imagekind.com/perfume_art?IMID=e01ae7f1-6255-4fd4-a3df-490e83792e2e" target="_blank"><img src="http://thumbs.imagekind.com/member/8b0c49e5-4d8a-403c-9245-a344a843a9c0/uploadedartwork/450X450/e01ae7f1-6255-4fd4-a3df-490e83792e2e.jpg" alt="perfume by Pawel Wewiorski" width="450" height="395" /><br />
</a>perfume by Pawel Wewiorski</p>
</div>
<div>
<p><a href="http://www.imagekind.com/Portrait-of-man-smoking-match_art?IMID=54576cea-fb06-4e0e-8e6d-7263987c45d9" target="_blank"><img src="http://thumbs.imagekind.com/member/8b0c49e5-4d8a-403c-9245-a344a843a9c0/uploadedartwork/450X450/54576cea-fb06-4e0e-8e6d-7263987c45d9.jpg" alt="Portrait of man smoking match by Pawel Wewiorski" width="450" height="441" /><br />
</a>Portrait of man smoking match  by Pawel Wewiorski</p>
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<p>Citando <a title="View all posts in Photography Tips and Tutorials" rel="category  tag" href="http://digital-photography-school.com/category/photography-tips-and-tutorials">Photography Tips and Tutorials</a></p>
</div>
</div>
<p>Citando também: <a href="http://digital-photography-school.com/21-beautiful-portrait-photos-on-imagekind?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+DigitalPhotographySchool+%28Digital+Photography+School%29#ixzz0fXgxStBF">Digital Photography School</a> <a href="http://digital-photography-school.com/21-beautiful-portrait-photos-on-imagekind?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+DigitalPhotographySchool+%28Digital+Photography+School%29#ixzz0fXgxStBF"></a></p>



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		<title>Edigma transforma superfícies em ecrãs tácteis</title>
		<link>http://blog.rvmarketing.info/?p=545#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://blog.rvmarketing.info/?p=545#comments</comments>
		<pubDate>Sat, 13 Feb 2010 10:50:54 +0000</pubDate>
		<dc:creator>Rui Vieira</dc:creator>
				<category><![CDATA[Feiras]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[ecrãs tácteis]]></category>
		<category><![CDATA[edigma]]></category>
		<category><![CDATA[Marcas]]></category>
		<category><![CDATA[Tecnologia]]></category>

		<guid isPermaLink="false">http://blog.rvmarketing.info/?p=545</guid>
		<description><![CDATA[A Edigma  apresentou recentemente em Amesterdão, na Holanda, a primeira tecnologia a nível mundial que transforma qualquer superfície plana ou curva num ecrã multi-toque.]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.rvmarketing.info/wp-content/uploads/2010/02/toque-300x300.jpg#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed"><img class="alignnone size-full wp-image-546" title="toque-300x300" src="http://blog.rvmarketing.info/wp-content/uploads/2010/02/toque-300x300.jpg" alt="" width="300" height="300" /></a></p>
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<p>A <a id="aptureLink_7ukz6IkOhU" href="http://www.edigma.com/">Edigma</a> apresentou recentemente em Amesterdão, na Holanda, a  primeira tecnologia a nível mundial que transforma qualquer superfície  plana ou curva num ecrã multi-toque.</p>
<p>A nova solução – DISPLAX<em> Multitouch Technology, </em>consiste na  aplicação de uma película de polímero transparente mais fina do que o  papel, capaz de tornar qualquer superfície não condutora, plana ou  curva, opaca ou transparente, incluindo superfícies de vidro, plástico e  madeira, num ecrã multi-toque.</p>
<p>Produzida nos Edigma Future Labs – Research, Development &amp;  Innovation Centers, a tecnologia é capaz de detectar até 16 dedos em  simultâneo em ecrãs de grandes dimensões e o desempenho não é afectado  pelas diferentes condições de luminosidade, garante a empresa em  comunicado.</p>
<p>A tecnologia multi-toque é também sensível ao sopro (airflow  detection), através da capacidade de medição da intensidade e direcção  do fluxo de ar.</p>
<p>“O poder, a precisão e a versatilidade desta tecnologia vão continuar  a abrir as portas à Edigma no mercado internacional e vai permitir  explorar novas possibilidades, como, por exemplo,<em> </em>transformar  um ecrã LCD convencional num ecrã multi-toque, ou uma mesa interactiva  numa mesa multi-toque ”, sublinha Miguel Peixoto de Oliveira, CEO da  Edigma.</p>
<p>Citando: <a href="http://www.hipersuper.pt/2010/02/08/edigma-transforma-superficies-em-ecras-tacteis/">Hipersuper</a></p>



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